Primary (Choi Dong-hoon, born 1983) is a South Korean hip-hop producer, songwriter and beatmaker, one of the most respected producers in Korean music. He debuted under Amoeba Culture in 2011 and founded his own label Paktory Company in 2020. A purveyor of smooth, R&B-infused hip-hop, he placed no fewer than 34 songs in the Korean Top 100 in the six years after 2010. His landmark album Primary & the Messengers featured the hit single "?" with Zion.T and Dynamic Duo. Beyond his own catalog he is a sought-after producer for other artists and has scored Netflix series such as Weak Hero Class 2, Newtopia and A Shop For Killers. Latest release November 2025.
Bio
Primary (Choi Dong-hoon, born 1983) is a South Korean hip-hop producer, songwriter and beatmaker, one of the most respected producers in Korean music. He debuted under Amoeba Culture in 2011 and founded his own label Paktory Company in 2020. A purveyor of smooth, R&B-infused hip-hop, he placed no fewer than 34 songs in the Korean Top 100 in the six years after 2010. His landmark album Primary & the Messengers featured the hit single "?" with Zion.T and Dynamic Duo. Beyond his own catalog he is a sought-after producer for other artists and has scored Netflix series such as Weak Hero Class 2, Newtopia and A Shop For Killers. Latest release November 2025.
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